If you are a small business owner and are debating whether or not a website is a necessity, look no further!
The answer is 100% YES; all small business owners should prioritize having a website available to consumers.
So you know you should have a website, but you’re unsure why.
If you don’t want more consumers to see your services or you don’t want to convert customers, you might not care about the why.
But… if you want to nurture success for your business, check out the top 4 reasons all small business owners need a website!
4 Reasons All Small Business Owners Need A Website
It establishes credibility
In the small business world, being credible and trusted is a game changer. There are plenty of small businesses out there that are, in large just scams and are created by people with no authority.
Think about how many spam emails you get a day; now, imagine half of those are scams or people trying to take your money. It makes you wonder who you should really trust.
Having a website shows consumers that you are willing to put time and effort into building a trustworthy online presence for yourself. A website can skyrocket your credibility due to a newfound online presence alone.
It is a form of marketing
Who doesn't love free marketing?
The answer is nobody! Having a website available to the public is practically free marketing. You are able to show off your small business, its services, and your brand identity without having to pay for ads or promotions.
Keep in mind having a website is not the only way you should be marketing or advertising; however, it can be a small step in the right direction.
It can help you get found
Most small business owners start with social media or a Google listing, and while that is a great start having a website that ranks well can create far more organic traffic. Google listing and social media platforms are great tools but in conjunction with a website, not by themselves. Most high-ranking websites are found by consumers who weren’t even looking for a specific website.
Outside of showing up on search engines, having a website can make your services useful nationwide. Nationwide consumers can ultimately mean far more customer conversions than a business that only services a small radius.
It allows you to show off your work
Admit it; you don’t like to take out your wallet until you know what you’re paying for. Well, neither do consumers. Having a website allows you to show off your services, products, or both to potential clients. Being able to show exactly what a client will be paying for will create conversions in itself!
Mooney Marketing, The Website Design Experts
So now you know you need a website, and you understand why but perhaps you’re not even close to a web designer.
Good news! We are!
Mooney Marketing has years of website design and creation experience. As a small business, we understand the importance of having a website for consumers to access. Mooney Marketing is here to help with all your website needs!
What are you waiting for? It’s time to elevate your business with a website design consumers won’t be able to resist.